How Goal-Pricing Works
A simple, transparent model designed to reward your commitment
Commit Your Fee
Pay the one-time fee to unlock your full 90-day transformation program with all features included.
Show Up Daily
Log your activity every day for 90 days. Track workouts, habits, and progress consistently.
Complete Your Journey
Finish all 90 days with daily check-ins and activity logging to qualify for your refund.
Get 100% Back
Complete the program and receive a full refund. Your transformation costs you nothing.
Why We Bet On You
Most fitness programs take your money whether you succeed or not. We reward daily commitment and offer one-time courtesies when life interrupts your journey. That's because we believe in the power of 90 days—and we believe in you.
The Psychology Behind Goal-Pricing
Backed by behavioral science to maximize your chances of success
Built-In Accountability
Your financial commitment becomes your strongest motivator. Every day matters.
Proven Psychology
Loss aversion is 2x more powerful than potential gains. Use it to your advantage.
Clear Finish Line
Check in daily to earn your refund, with a one-time missed-day credit and an illness courtesy if you need them.
Real Transformation
90 days of consistency creates lasting habits that stay with you for life.
Choose Your Perfect Plan
Pick the option that works best for your transformation journey
Goal-Pricing™
Complete the journey, get it free
$1/day for 90 days • Fully refundable
Get 100% back on completion
- Full 90-day program access
- Daily activity tracking
- Progress photos & journaling
- Workout & nutrition guidance
- Health metrics dashboard
- Refund with daily check-ins and one-time courtesies
Monthly Subscription
Try free for 14 days, cancel anytime
per month after trial
Start free today • No charge for 14 days
- 14-day free trial included
- Full program access
- Daily activity tracking
- Progress photos & journaling
- Workout & nutrition guidance
- Cancel anytime, no commitment
Annual Plan
Try free for 14 days, then pay yearly
per year after trial
About $12.42 a month
- 14-day free trial included
- Everything in the monthly plan
- Run multiple 90-day cycles
- Save compared with paying monthly
- Cancel before the trial ends at no cost
Why No Free Trial for Goal-Pricing?
You can get your entire $90 back after completing your journey with daily check-ins, subject to the one-time courtesies. The upfront commitment is what makes it so effective: it's your skin in the game that drives real results.
Best for committed individuals. Check in daily and meet the refund terms to get 100% back.
Best for flexibility. Try free for 14 days, then pay monthly. Cancel anytime—no long-term commitment required.
Best for the long haul. Try free for 14 days, then pay once a year and save compared with monthly.
Wellness benefits that still feel personal
Sponsor a private 90-day experience for each person, then add optional team challenges and encouragement. Personal health details stay personal. The more people you cover, the lower the yearly price per person.
Small group
2–5 people
per person / year
Group
6–9 people
per person / year
Team
10–50 people
per person / year
Organization
51+ people
per person / year
Cover your group now
Choose how many people you want to cover. Your price per person updates automatically, and each person keeps a fully private 90-day journey.
Minimum 2 people. Individuals can use the $90 commitment or the $149 annual plan above.
The $90 refundable Goal-Pricing is for individual plans only — group and organization plans are not refundable. But teams of 5 or more where every member completes the full 90 days (same daily check-in and sick-day rules as individuals) earn a surprise gift for the whole team.
Team · $59 per person / year
10 people
Need invoicing, a coordinated launch date or help rolling out to staff?
Talk to our teamIndividual participation is always voluntary, and personal health details are never shared with the organization.
For Coaches & Trainers
Coaching on 90Day is free to join. You set your own rates and keep your own client relationships.
Free to join
No listing fee and no monthly charge. Apply, get approved, and your profile appears in the trainer directory with your bio, certifications, specialties, and rates.
You set your prices
Charge what you want. Take payment directly with no fee from us, or let members pay through 90Day — a 15% service fee covers payment processing, invoicing, and dispute support.
Tools included
A coach dashboard with your client roster, their logs and streaks (with their permission), in-app messaging, and wholesale access codes you can offer clients at a discount.
Early preview
Looking for doctor-supervised health?
We're exploring an optional track with baseline and day 90 lab panels reviewed by a licensed clinician. It isn't available yet — tell us whether it makes sense.
Your employer or health plan might cover this
Wellness budgets, pre-tax HSA/FSA dollars, lifestyle spending stipends, premium discounts and gym bundles can often pay for 90Day.app. See how it works and use our ready-to-send note for HR.
Frequently Asked Questions
What counts as 'completing' the program?
Sign in and record a workout, completed habit, or meal on each day of your journey, except for days covered by the one-time cheat-day credit or illness courtesy. Complete your journey, including any days added after illness.
What if I miss a day?
One missed day automatically uses your one-time cheat-day credit; resume daily check-ins to keep your refund on track. The credit covers one day only, not a week or longer absence. If you were sick and missed up to 14 days, a one-time courtesy lets you continue with the missed days added to the end or restart from Day 1. More missed days without an available courtesy make the $90 non-refundable.
When do I get my refund?
Refunds are processed within 5-7 business days after you complete Day 90 with all requirements met.
Can I still use the app if I don't complete it?
Yes. You can keep using the app even if your $90 commitment becomes non-refundable. One missed day or an eligible illness absence may be covered by a one-time courtesy; see the refund terms for details.
What's included in Enterprise?
Enterprise includes unlimited users, custom branding, dedicated support, advanced integrations, and flexible billing. Contact us for a custom quote.
Still Have Questions?
Can't find what you're looking for? Send us a message and our team will get back to you within 24-48 hours.
Contact Support
Have a question or need help? Fill out the form below and we'll get back to you.
Ready to Bet on Yourself?
Join the movement of people who believe transformation should be rewarded, not just purchased.
$90 today. Earn it back by meeting the daily check-in requirements. Refund terms.